Make Money With Affiliate Marketing – Building Backlinks To Make Money Online
February 9, 2010 by Alan
Filed under Affiliate Marketing
My previous post was about Getting Exposure to Your Review Blog Posts, and I covered briefly about search engine optimization (SEO) and backlinks. In this post, I want to cover backlinks in more depth and provide you with the proper way to use and get them.
Just to recap, backlinks are links on other websites that link back to your website. Hence the reason they’re called backlinks. Backlinks are essential for driving your website up in search engine results. You want your website at the top of the results page whenever someone types in a specific keyword phrase. The higher your website ranks, the more traffic it will get, and the more sales you will generate.
So, let’s start with the proper use of backlinks. Backlinks are the most effective when they contain keywords. What keywords should backlinks contain? Backlinks that you’re building should contain the keywords/keyword phrase of the web page that it’s linking to. For example, if your web page’s keyword phrase is “best golf clubs” without quotes, then your backlinks should contain that keyword phrase exactly. The term used for this is called anchor text, so all backlinks you build should contain the anchor text for the pages you’re building links for.
I hope that makes sense to you. A great example of this would be the link I have at the beginning of this post. The link is a phrase, which links to my previous blog post. This is the exact same thing you want to do when creating your backlinks.
Moving on, I now want to cover the best way to get backlinks. Backlinks should be built slowly, around 5 – 10 a day. You would even be safe in building 50 in a day to the same web page, but don’t overdue it. Gradual and steady is the key. If you build a huge amount of backlinks within too short of a time, Google will get suspicious and think that you’re spamming, and this is definitely not a good thing.
Some different ways to go about building backlinks include article marketing, blog commenting, forum posting, writing guest blog posts, reciprocal linking with other related sites, social bookmarking, video marketing, etc. There are numerous ways to build quality backlinks, and remember you want to do it slowly over time.
Franck Silvestre is an Internet marketing mentor and helps others to get started online and earn a second paycheck from the Internet at: Make Money Online Fast.
Good article. It’s also worth mentioning that you should rotate anchor text a bit with other target and related keywords and even use a few “click here” “read here” “read more here” “learn more here” or what-have-you (obviously focusing more on your primary keyword) but this is because when people are linking to you naturally, they won’t all use the exact same word/keyword, and some will use things like “here” so you want to switch it up here and there to look more natural (but again still leaning more heavily on your desired keywords.